How Younger Generations Have Influenced Fashion

Many people have considered that interests brought by younger generations such as fandoms and fashion are two different worlds, that younger generations and fandoms focus a lot on pop culture and other entertainment interests, and that fashion enthusiasts focus on the latest garment and color trends. 

However, many don't really realize how much pop culture, fandoms liked by younger generations have influenced fashion and vice versa simply because there has been a line made to divide these two into two worlds that most likely will never intersect, though this line has slowly disappeared within the most recent years, creating a fashion aesthetic strictly inspired by popular fandoms and pop culture. 

Many younger generations have been very innovative and unique in creating trends.

Many younger generations have been very innovative and unique in creating trends.

As a fashion studies major, my greatest interest has been seeing how younger generations are slowly changing the fashion world without really noticing. Many fandoms, as well as influencers, have created many important changes in fashion such as starting new trends through popular social media platforms. Last year, many people were enamored with Lyrika Matoshi’s Strawberry Dress, which was a huge phenom in the fashion world since most people were now shopping for garments and accessories with strawberry designs. 

Not only that but many people began creating and designing clothing that features strawberry designs inspired by the popular trending dress. This was a huge influence that younger generations have had in the fashion world, but this fashion trend also inspired many anime fandom artists to unleash their imaginations and create a wonderful world with their favorite characters wearing this magnificent dress. 

This influence is only one of the many influences that pop culture, fandoms, and the younger generations have had in the fashion world. There have been many other fashion aesthetics that have trended and inspired many new garments and color combinations. One of the popular aesthetics or commonly known as “core” was the cottagecore trend. 

What is cottagecore? It is the aesthetic surrounding life in a rural and peaceful environment. This aesthetic has left an important impact on fashion because garments such as flowy and delicate dresses, sun hats and more headgear, sweater vests, among other styles of clothing have become quite popular as well due to the influence younger generations have had in the fashion world. Another important pop-culture interest has been the many entertainment sections such as many different series, anime,  dramas, music and band groups, comics and manga, influencers etc which has led to the creation of many fandoms that have influenced the fashion world heavily. 

But how has this been done? Well, with the rising popularity of pop culture and every entertainment loved by younger generations, designers and brands have decided to change their fashion path into a more laid back and casual but just as a trend and exquisite specifically made to appeal to Millennials and Gen-Z which are the cause in this sudden change in the fashion industry. 

Popular stores such as Hot Topic, BoxLunch, FYE, among others have been the spotlight of fashion influenced by these generations and pop culture. Stores like these have a wide range of many innovative and creative fashion garments which were either inspired by a tv show, a band, an anime, a comic or manga, or even Disney and Nickelodeon classics and have been designed specifically to appeal to Millenials and Gen-Z by creating unique and playful accessories as well as garments. These stores have managed to make pop culture fashionable and made fashion more hip and exclusive for those lovers of pop culture. 

Another way of how younger generations have influenced fashion has been by making past trends come back to our modern times. For some reason, Millennials and Gen-Z have actually been so interested in old fashion trends, or more commonly known as retro fashion aesthetic. Many past fashion garments have made a very strong comeback, and young generations have even recreated its original style into a mix of nostalgia and modernity, giving this certain fashion trend a complete and new innovative aspect. Another interesting aspect of retro fashion was the incorporation of retro sources of entertainment into popular fashion aesthetics. 

Many younger generations have been very innovative and unique in creating trends, sometimes they do not notice the impact that they are making for an entire industry and the inspirational fashion garments created due to the trends created by these generations but it is undeniable that the fashion industry has entered a world where the younger generations are determining how the game is played and introducing new and exciting trends that are fun, fashionable, and fresh. Embracing tradition, as well as modernity, has been the tool that the younger generations have made great use of when establishing new, wonderful, catchy and popular trends.

Darlyn Granja

Darlyn Granja is currently working to get her Fashion Studies Bachelors degree at Montclair State University. Although fashion is one of her passions, her love for the arts has caused her to spend most of her time exploring all forms of art along with her religious Christian studies. She is not afraid to try something new, especially once something catches her interest which has led her to invest her time in: drawing, editing, voice acting, painting as well as violin public music performances.

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